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News & Articles
Browse Webosaurus’ latest news and views on all things marketing and lead generation.
![The Crystal Ball of Conversions: How AI is Reshaping Predictions in the Digital Age](https://www.webosaurus.co.uk/images/how-can-ai-impact-conversion-predictions-pop-1200x628-jpg.jpg)
19 Dec 2023 - Knowledge Base / MarTech / Lead Generation
The Crystal Ball of Conversions: How AI is Reshaping Predictions in the Digital Age
Tired of guessing in the dark about conversions? Discover how AI is revolutionising prediction accuracy, driving personalisation, and automating tasks for smarter marketing.
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![Headless CMS: The Future of Content Management](https://www.webosaurus.co.uk/images/is-headless-cms-the-future-pop-1200x628-jpg.jpg)
18 Dec 2023 - Knowledge Base / MarTech
Headless CMS: The Future of Content Management
Headless CMS is poised to revolutionise content management, offering businesses greater flexibility, scalability, and developer freedom to create truly unique and engaging experie
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![Navigating the Uncharted Waters of Cookie Deprecation: A Comprehensive Overview](https://www.webosaurus.co.uk/images/what-is-the-impact-of-cookie-deprecation-pop-1200x628-jpg.jpg)
15 Dec 2023 - Knowledge Base / MarTech / Lead Generation
Navigating the Uncharted Waters of Cookie Deprecation: A Comprehensive Overview
The digital advertising landscape is undergoing a seismic shift, driven by the deprecation of third-party cookies, the cornerstone of online tracking and personalised advertising.
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![Webolytics Takes the Next Step in Streamlining Marketing and Sales with Zoho Connection Module](https://www.webosaurus.co.uk/images/webolytics-launches-zoho-connection-module-pop-1200x628-jpg.jpg)
14 Dec 2023 - Announcements
Webolytics Takes the Next Step in Streamlining Marketing and Sales with Zoho Connection Module
Streamline your marketing and sales operations with Webolytics' Zoho Connection Module, which seamlessly integrates Webolytics' robust marketing automation and sales engagement
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![Delving into the Depths of Headless CMS: A Comprehensive Exploration](https://www.webosaurus.co.uk/images/what-is-a-headless-cms-pop-1200x628-jpg.jpg)
13 Dec 2023 - Knowledge Base / MarTech
Delving into the Depths of Headless CMS: A Comprehensive Exploration
Headless CMSs are revolutionising the way organisations manage and deliver content across diverse channels and devices.
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![Headless CMS and Web 3.0: A Symbiotic Relationship](https://www.webosaurus.co.uk/images/headless-cms-and-web-3-0-pop-1200x628-jpg.jpg)
12 Dec 2023 - Knowledge Base / MarTech
Headless CMS and Web 3.0: A Symbiotic Relationship
Headless CMS and Web 3.0 are a powerful combination for building innovative and engaging digital experiences.
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![Headless CMS: Embracing the Future of Content Management](https://www.webosaurus.co.uk/images/headless-cms-embracing-the-future-of-content-management-pop-1200x628-jpg.jpg)
11 Dec 2023 - Knowledge Base / MarTech
Headless CMS: Embracing the Future of Content Management
Ready to revolutionise your content management strategy and deliver exceptional content experiences that connect with your audience?
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![Seamless Server-To-Server Tracking: The Future of Digital Marketing](https://www.webosaurus.co.uk/images/seamless-server-to-server-tracking-pop-1200x628-jpg.jpg)
08 Dec 2023 - Knowledge Base / MarTech
Seamless Server-To-Server Tracking: The Future of Digital Marketing
Server-to-Server (S2S) tracking emerges as a transformative technique, bypassing the client-side and communicating directly between your servers and third-party platforms
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![Webolytics Launches Salesforce Connection Module to Streamline Marketing and Sales](https://www.webosaurus.co.uk/images/webolytics-launches-salesforce-connection-module-pop-1200x628-jpg.jpg)
07 Dec 2023 - Announcements
Webolytics Launches Salesforce Connection Module to Streamline Marketing and Sales
Webolytics launches Salesforce Connection Module to streamline marketing and sales processes, ensuring businesses have access to the most up-to-date information, qualify leads
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![Navigating the Evolving Landscape of Affiliate Tracking in 2024](https://www.webosaurus.co.uk/images/changes-in-affiliate-tracking-in-2024-pop-1200x628-jpg.jpg)
06 Dec 2023 - Knowledge Base / MarTech / Lead Generation
Navigating the Evolving Landscape of Affiliate Tracking in 2024
The affiliate marketing industry is poised for significant transformations in 2024, driven by the impending demise of third-party cookies and evolving privacy regulations.
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![First-Party Cookie Tracking: A Comprehensive Guide](https://www.webosaurus.co.uk/images/what-is-first-party-cookie-tracking-pop-1200x628-jpg.jpg)
05 Dec 2023 - Knowledge Base / MarTech
First-Party Cookie Tracking: A Comprehensive Guide
Uncover the benefits and drawbacks of user tracking and how Webolytics can help
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![Delving into GA4 Data Attribution Discrepancies: A Comprehensive Guide](https://www.webosaurus.co.uk/images/ga4-data-attribution-discrepancies-pop-1200x628-jpg.jpg)
04 Dec 2023 - Knowledge Base / MarTech
Delving into GA4 Data Attribution Discrepancies: A Comprehensive Guide
Uncover the intricacies of GA4 data attribution discrepancies and equip yourself with the knowledge to make informed marketing decisions.
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![Navigating the Cookie-less Era](https://www.webosaurus.co.uk/images/what-is-cookie-less-tracking-pop-1200x628-jpg.jpg)
01 Dec 2023 - Knowledge Base / MarTech
Navigating the Cookie-less Era
Navigating the cookie-less era with Webolytics has become essential for businesses to thrive in a privacy-centric digital landscape
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![Case Study: How We Helped iTalk Telecom Generate Over 1700 Leads from Email Marketing](https://www.webosaurus.co.uk/images/case-study-how-we-helped-italk-telecom-generate-over-1700-leads-from-email-marketing-pop-1200x628-jpg.jpg)
30 Nov 2023 - Announcements
Case Study: How We Helped iTalk Telecom Generate Over 1700 Leads from Email Marketing
Learn how iTalk Telecom generated over 1700 leads using email marketing. Get tips and strategies to improve your own email marketing campaigns.
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![How to Use Email Automation to Save Time and Improve Results](https://www.webosaurus.co.uk/images/how-to-use-email-automation-to-save-time-and-improve-results-pop-1200x628-jpg.jpg)
29 Nov 2023 - Knowledge Base / Lead Generation
How to Use Email Automation to Save Time and Improve Results
This comprehensive guide covers the benefits of email automation, how to identify routine tasks to automate, how to choose the right software tool, and more.
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![5 Tips for Writing Effective Email Newsletters](https://www.webosaurus.co.uk/images/5-tips-for-writing-effective-email-newsletters-pop-1200x628-jpg.jpg)
28 Nov 2023 - Knowledge Base / Lead Generation
5 Tips for Writing Effective Email Newsletters
This blog post outlines 5 tips for writing effective email newsletters that will get your readers engaged and clicking through
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