News & Articles

Browse Webosaurus’ latest news and views on all things marketing and lead generation.

Webolytics Launches New Lead Scoring Module
25 Sep 2023 - Announcements

Webolytics Launches New Lead Scoring Module

Webolytics' new lead scoring module helps businesses prioritize and nurture their leads by assigning points based on website activity, engagement with and marketing content.

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Website Page vs. Landing Page: A Comprehensive Guide
22 Sep 2023 - Knowledge Base / Online Design

Website Page vs. Landing Page: A Comprehensive Guide

Learn the key differences between website pages and landing pages, and how to choose the right one for your needs.

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What is MarTech?
21 Sep 2023 - Knowledge Base / MarTech

What is MarTech?

MarTech, or marketing technology, is the use of software and tools to automate, streamline, and optimize marketing efforts.

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6 Ways To Optimize Your PPC Performance
20 Sep 2023 - Knowledge Base / Lead Generation

6 Ways To Optimize Your PPC Performance

In this blog post, we discuss six ways to optimize your PPC performance: choose the right keywords, use negative keywords, set a budget, write compelling ad copy and tracking

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The Most Effective Lead Generation Channels in 2023
18 Sep 2023 - Knowledge Base / Lead Generation

The Most Effective Lead Generation Channels in 2023

Discover the most effective lead generation channels for 2023, including thought leadership and SEO, public speaking, email marketing, webinars, and paid online advertising

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What Skills Do You Need to Be a Landing Page Web Designer?
15 Sep 2023 - Knowledge Base / Online Design

What Skills Do You Need to Be a Landing Page Web Designer?

If you want to be a landing page web designer, there are a few key skills that you need to have.

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Banner Sizes and Specifications for Online Banner Placements
14 Sep 2023 - Knowledge Base / Online Design

Banner Sizes and Specifications for Online Banner Placements

Learn about the most common banner sizes and specifications for online banner placements, including desktop, mobile, and social media.

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Pay-per-Qualified Lead (PQL) is the Best Online Lead Generation Strategy for B2C Lead Generation
13 Sep 2023 - Knowledge Base / Lead Generation

Pay-per-Qualified Lead (PQL) is the Best Online Lead Generation Strategy for B2C Lead Generation

Learn the benefits of B2B lead generation and how to get started. Increase your sales, improve your marketing ROI, and enhance your brand awareness.

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Headless CMS: The Advantages of a Decoupled Content Management System
12 Sep 2023 - Knowledge Base / MarTech

Headless CMS: The Advantages of a Decoupled Content Management System

If you're looking for a CMS that is flexible, scalable, secure, developer-friendly, and cost-effective, then a headless CMS is a good option

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Why an online business needs to use a MarTech platform
11 Sep 2023 - Knowledge Base / MarTech

Why an online business needs to use a MarTech platform

A MarTech platform is a suite of marketing software that helps businesses automate, streamline, and optimize their marketing efforts

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The Benefits of B2B Lead Generation
08 Sep 2023 - Knowledge Base / Lead Generation

The Benefits of B2B Lead Generation

Learn the benefits of B2B lead generation and how to get started. Increase your sales, improve your marketing ROI, and enhance your brand awareness.

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