News & Articles
Browse Webosaurus’ latest news and views on all things marketing and lead generation.
08 Aug 2024 - Announcements
Rishi Kapoor Takes Home Most Innovative MarTech CEO 2024 at European CEO of the Year Awards
Webosaurus CEO Rishi Kapoor wins the Most Innovative MarTech CEO 2024 award at the European CEO of the Year Awards hosted by EU Business News. Learn about Kapoor's leadership
Read More
17 Jun 2024 - Knowledge Base / MarTech
Building a Powerful Customer Journey with Marketing Automation
Discover how marketing automation revolutionises the customer journey. Learn to personalise experiences, boost engagement, and drive conversions at every touchpoint.
Read More
14 Jun 2024 - Knowledge Base / MarTech
Choosing the Right Marketing Automation Platform for Your Business
Explore key features, integration capabilities, scalability, and discover how Webolytics can empower your performance marketing campaigns.
Read More
13 Jun 2024 - Knowledge Base
Social Media Trends Shaping MarTech Brands in 2024 and Beyond
Unlock the power of social media for your MarTech brand. This guide explores the latest trends in short-form video, live audio, AI automation, and more.
Read More
12 Jun 2024 - Knowledge Base
The Ultimate Guide to Content Marketing in 2024
Discover how to build brand awareness, connect with your audience, and achieve your business goals through strategic content.
Read More
11 Jun 2024 - Knowledge Base
SEO Strategies to Boost Visibility for MarTech Companies
Learn how to optimise your website, create technical content, and build backlinks to attract your ideal customers.
Read More
10 Jun 2024 - Knowledge Base / MarTech
AI-Powered Content Creation: The Next Big Thing?
Discover how AI is revolutionising content marketing, journalism, and other industries while exploring the evolving relationship between human creativity and AI
Read More
07 Jun 2024 - MarTech
The Ethics of Data in MarTech
This article delves into balancing personalisation with privacy, offering a framework for responsible data practices that build trust and drive business success.
Read More
06 Jun 2024 - Knowledge Base / MarTech
Mastering Customer Data Platforms
Master customer data platforms (CDPs) to gain a unified view of your customers, personalise experiences, and drive data-backed decision-making.
Read More
05 Jun 2024 - Knowledge Base / MarTech
The Future of Marketing Automation
Explore the future of marketing automation, where AI-powered personalisation, predictive analytics, chatbots, and omnichannel experiences redefine customer engagement
Read More
04 Jun 2024 - MarTech
The Rise of Virtual and Augmented Reality
Discover the transformative power of virtual and augmented reality (VR/AR) as they revolutionise industries and redefine our digital experiences.
Read More
03 Jun 2024 - Knowledge Base / Online Design
The Rise of AI in Web Design
Discover how AI is revolutionising web design! Explore the impact of AI-powered tools on personalisation, user experience, content generation, and optimisation.
Read More
29 May 2024 - Knowledge Base / Online Design
Web Design Trends to Watch
From micro-interactions to 3D elements and sustainable practices, explore the innovative techniques that are enhancing user engagement and transforming websites in 2024 and beyond.
Read More
28 May 2024 - Knowledge Base / Online Design
Web Design for Accessibility
Learn how to design inclusive websites using WCAG guidelines. Improve accessibility for users with disabilities, expand your audience reach, and enhance SEO.
Read More
24 May 2024 - Knowledge Base / MarTech
Integrating E-commerce Functionality
Discover the benefits, key considerations, and steps to successful e-commerce integration, from platform selection to implementation.
Read More
23 May 2024 - Knowledge Base / Online Design
Crafting Effective User Interfaces
Unlock the secrets of effective user interface design with our comprehensive guide. Learn essential UI principles like clarity, consistency, and accessibility
Read More