News & Articles
Browse Webosaurus’ latest news and views on all things marketing and lead generation.
25 Sep 2023 - Announcements
Webolytics Launches New Multi-Step Form Functionality
Webolytics, a leading provider of web analytics solutions, has announced the launch of its new multi-step form functionality
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25 Sep 2023 - Knowledge Base / Lead Generation
Performance Marketing vs Digital Marketing
Performance marketing is a data-driven approach to marketing that focuses on driving measurable results, such as leads, sales, and app installs
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22 Sep 2023 - Knowledge Base / Online Design
Website Page vs. Landing Page: A Comprehensive Guide
Learn the key differences between website pages and landing pages, and how to choose the right one for your needs.
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21 Sep 2023 - Knowledge Base / MarTech
What is MarTech?
MarTech, or marketing technology, is the use of software and tools to automate, streamline, and optimize marketing efforts.
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20 Sep 2023 - Knowledge Base / Lead Generation
6 Ways To Optimize Your PPC Performance
In this blog post, we discuss six ways to optimize your PPC performance: choose the right keywords, use negative keywords, set a budget, write compelling ad copy and tracking
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18 Sep 2023 - Knowledge Base / Lead Generation
The Most Effective Lead Generation Channels in 2023
Discover the most effective lead generation channels for 2023, including thought leadership and SEO, public speaking, email marketing, webinars, and paid online advertising
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15 Sep 2023 - Knowledge Base / Online Design
What Skills Do You Need to Be a Landing Page Web Designer?
If you want to be a landing page web designer, there are a few key skills that you need to have.
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14 Sep 2023 - Knowledge Base / Online Design
Banner Sizes and Specifications for Online Banner Placements
Learn about the most common banner sizes and specifications for online banner placements, including desktop, mobile, and social media.
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13 Sep 2023 - Knowledge Base / Lead Generation
Pay-per-Qualified Lead (PQL) is the Best Online Lead Generation Strategy for B2C Lead Generation
Learn the benefits of B2B lead generation and how to get started. Increase your sales, improve your marketing ROI, and enhance your brand awareness.
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12 Sep 2023 - Knowledge Base / MarTech
Headless CMS: The Advantages of a Decoupled Content Management System
If you're looking for a CMS that is flexible, scalable, secure, developer-friendly, and cost-effective, then a headless CMS is a good option
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11 Sep 2023 - Knowledge Base / MarTech
Why an online business needs to use a MarTech platform
A MarTech platform is a suite of marketing software that helps businesses automate, streamline, and optimize their marketing efforts
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08 Sep 2023 - Knowledge Base / Lead Generation
The Benefits of B2B Lead Generation
Learn the benefits of B2B lead generation and how to get started. Increase your sales, improve your marketing ROI, and enhance your brand awareness.
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