MarTech
24 Apr 2024 - Knowledge Base / MarTech
Google Analytics GA4: The Essential KPIs
New to Google Analytics? Understand the latest GA4 platform and track the metrics that matter. This beginner-friendly guide simplifies essential KPIs.
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18 Apr 2024 - Knowledge Base / MarTech
Understanding Key MarTech Metrics
Measure the right MarTech metrics to gain insights that optimise your campaigns, demonstrate ROI, and drive business growth.
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17 Apr 2024 - Knowledge Base / MarTech
Optimising Your MarTech Stack
Get more from your marketing technology! Learn how seamless integration can improve data insights, streamline processes, and boost your ROI.
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15 Apr 2024 - Knowledge Base / MarTech
5 Essential MarTech Tools for Startups on a Budget
Discover 5 powerful marketing tools that won't break the bank. Optimise your startup's marketing without sacrificing your budget.
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11 Apr 2024 - Knowledge Base / MarTech
Marketing Automation: What It Is and How to Get Started
Learn what marketing automation is, the benefits it offers, and how to implement it successfully within your business.
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09 Apr 2024 - Knowledge Base / MarTech
The MarTech Landscape in 2024
Gain insights into the cutting-edge tools and trends dominating the MarTech landscape in 2024. Stay ahead of the curve with AI, CDPs, and privacy-first solutions.
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19 Mar 2024 - Knowledge Base / MarTech
Getting Started with Git & GitHub
Git and GitHub for beginners - a guide to version control, code history, collaboration, and safe experimentation.
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18 Mar 2024 - Knowledge Base / MarTech
React vs. Angular vs. Vue.js
Choosing between React, Angular, and Vue.js for your web project? This guide offers a clear comparison to help you make the best decision.
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04 Mar 2024 - Knowledge Base / MarTech
Visualising MarTech Data
Make smarter marketing decisions with data visualisation. Learn about the best tools and practices for transforming complex MarTech data into clear stories.
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01 Mar 2024 - Knowledge Base / MarTech
Making Analytics Accessible for Marketers
Discover how democratising data drives better campaigns, deeper customer understanding, and agility for your marketing team.
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28 Feb 2024 - Knowledge Base / MarTech
The Power of Customer Data Platforms (CDPs)
Discover how Customer Data Platforms (CDPs) unify your data to understand customers better, enabling personalised marketing and exceptional customer experiences.
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27 Feb 2024 - Knowledge Base / MarTech
Ethical Considerations of AI in MarTech
Explore the ethical complexities of AI in marketing technology. Learn how to balance innovation with responsible practices for privacy, bias mitigation, and transparency
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26 Feb 2024 - Knowledge Base / MarTech
AI-Powered Content Creation
Discover how AI-powered tools can streamline your content creation process. Explore practical techniques and popular platforms.
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23 Feb 2024 - Knowledge Base / MarTech
Chatbots and Virtual Assistants for Marketing
Explore the basics of conversational AI and its powerful applications in marketing. Understand how chatbots and virtual assistants drive engagement and customer satisfaction.
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21 Feb 2024 - Knowledge Base / MarTech
Integrating MarTech for a Seamless Customer Journey
Discover the omnichannel imperative! Learn how to integrate MarTech tools to create a seamless, customer-centric experience across all channels for boosted loyalty and sales.
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20 Feb 2024 - Knowledge Base / MarTech
Using MarTech for Hyper-Relevant Messaging
Learn how to use MarTech for hyper-personalised messaging. Boost customer engagement, drive sales, and deliver tailored experiences that customers crave.
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