MarTech
27 Oct 2023 - Knowledge Base / MarTech
What is marketing automation and how can it help your business?
Marketing automation is a powerful tool that can help businesses save time, improve efficiency, and increase marketing ROI
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19 Oct 2023 - Knowledge Base / MarTech
Is investing in a MarTech platform worth it?
Is investing in a MarTech platform worth it? Yes, it can be a wise decision for businesses of all sizes.
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18 Oct 2023 - Knowledge Base / MarTech
How will AI impact digital marketing?
AI is already having a significant impact on digital marketing, and its influence is only going to grow in the coming years.
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16 Oct 2023 - Knowledge Base / MarTech
How to Reduce Customer Acquisition Costs
Customer acquisition cost (CAC) is the total cost of acquiring a new customer. It is an important metric for businesses to track
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12 Oct 2023 - Knowledge Base / MarTech
What are the advantages of a conversion tracking platform?
Conversion tracking platforms are essential tools for businesses of all sizes that want to measure the success of their marketing campaigns and optimise their websites
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10 Oct 2023 - Knowledge Base / MarTech
What is an open API platform and how does it impact integrations?
Open API platforms can have a significant impact on integrations by making it easier, faster, and more reliable to integrate APIs.
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06 Oct 2023 - Knowledge Base / MarTech
Lead Verification vs Lead Validation
Lead verification and lead validation are two important processes for businesses that want to improve their sales results.
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04 Oct 2023 - Knowledge Base / MarTech
What is the importance of maintaining lead hygiene in a business?
By maintaining good lead hygiene, you can improve your conversion rates, increase sales, reduce costs, and improve customer satisfaction.
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02 Oct 2023 - Knowledge Base / MarTech
How important is technical SEO?
Technical SEO is essential for any business that wants to succeed online. Learn how a headless CMS like Webolytics can help you improve your website's technical SEO
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29 Sep 2023 - Knowledge Base / MarTech
What is Data-Driven Marketing?
If you are looking for ways to improve your marketing results, I encourage you to read this article to learn more about data-driven marketing.
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28 Sep 2023 - Knowledge Base / MarTech
Headless CMS vs Traditional CMS: Which One is Right for You?
Learn the key differences between headless and traditional CMSs, and why Webolytics is a good choice for a headless CMS
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26 Sep 2023 - Knowledge Base / MarTech
What is ROAS and can you track it in real-time?
ROAS, or Return on Ad Spend, is a crucial metric for any business that is using advertising to generate leads or sales
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21 Sep 2023 - Knowledge Base / MarTech
What is MarTech?
MarTech, or marketing technology, is the use of software and tools to automate, streamline, and optimize marketing efforts.
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12 Sep 2023 - Knowledge Base / MarTech
Headless CMS: The Advantages of a Decoupled Content Management System
If you're looking for a CMS that is flexible, scalable, secure, developer-friendly, and cost-effective, then a headless CMS is a good option
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11 Sep 2023 - Knowledge Base / MarTech
Why an online business needs to use a MarTech platform
A MarTech platform is a suite of marketing software that helps businesses automate, streamline, and optimize their marketing efforts
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