FutureLearn Chooses Webolytics for it’s MarTech Solution

22 Feb 2024
FutureLearn Chooses Webolytics for it’s MarTech Solution

FutureLearn Partners with Webolytics to Power Innovative MarTech Solutions

FutureLearn, the leading social learning platform, today announced a strategic partnership with Webolytics, a pioneer in advanced marketing technology solutions. This collaboration will see FutureLearn leverage Webolytics' robust suite of tools to enhance its learner acquisition, engagement, and retention strategies.

Webolytics' cutting-edge MarTech platform offers:

  • Data Insights & Optimisation: To tailor learning journeys and recommendations for individual learners.
  • Omnichannel campaign orchestration: To create seamless user experiences across multiple marketing touch-points.
  • In-depth analytics and reporting: To provide actionable insights into campaign performance and learner behaviour.

“FutureLearn is a transformative force in online education,” said John Evans, CTO at Webosaurus. “We’re honoured to be a part of their journey, providing the MarTech solutions needed to scale their reach and impact on learners worldwide.”

About FutureLearn FutureLearn is a global platform offering a diverse selection of courses from leading universities and cultural institutions. It is designed around social learning, making education engaging and accessible for everyone

About Webolytics Webolytics is a leading provider of marketing technology solutions, helping businesses optimise their customer interactions and achieve superior results, and deliver content via their Headless CMS.

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