FutureLearn Chooses Webolytics for it’s MarTech Solution

FutureLearn Partners with Webolytics to Power Innovative MarTech Solutions

FutureLearn, the leading social learning platform, today announced a strategic partnership with Webolytics, a pioneer in advanced marketing technology solutions. This collaboration will see FutureLearn leverage Webolytics' robust suite of tools to enhance its learner acquisition, engagement, and retention strategies.

Webolytics' cutting-edge MarTech platform offers:

• Data Insights & Optimisation: To tailor learning journeys and recommendations for individual learners.
• Omnichannel campaign orchestration: To create seamless user experiences across multiple marketing touch-points.
• In-depth analytics and reporting: To provide actionable insights into campaign performance and learner behaviour.

“FutureLearn is a transformative force in online education,” said John Evans, CTO at Webosaurus. “We’re honoured to be a part of their journey, providing the MarTech solutions needed to scale their reach and impact on learners worldwide.”

About FutureLearn FutureLearn is a global platform offering a diverse selection of courses from leading universities and cultural institutions. It is designed around social learning, making education engaging and accessible for everyone

About Webolytics Webolytics is a leading provider of marketing technology solutions, helping businesses optimise their customer interactions and achieve superior results, and deliver content via their Headless CMS.