Online Business School's
Lead Generation Campaign
Webosaurus was tasked with generating a set quota of leads for new leads with Online Business School.
Build a custom landing page, RoS banners, email creatives and social adverts to cater for leads and Online Business School. Additionally, these users had to be based in the UK, and not have registered with Online Business School previously.
The nature of the campaign is notorious with fraudulent activity, so we had to ensure that additional procedures and validations needed to be included on top of our traditional anti-fraud models.
Custom integration was done to integrate our platforms with client’s preferred data validation provider to ensure real-time deliverability of data.
Custom dashboards were built to track the data output and manually map the lead conversions.