Home Improvement
Drive high quality quotation requests for your home improvement business or marketplace. We will connect you with savvy homeowners who are interested in your specific product or services. Online lead generation is our expertise and our performance marketeers ensure we track every stage of the downstream conversion funnel through our analytics platform.
Case Study
Online Lead Generation
Rated People are UK’s leading home improvement marketplace connecting tradespeople & homeowners. Focus was to expand their penetration into more homeowners and generate quality leads for their clients (tradesmen). Email marketing was not effectively used as a channel. Webosaurus was asked to leverage the email marketing channel and generate leads via their premium advertising email network on an exclusive basis. Curated a custom email affiliate network to generate quality leads ensuring we have full visibility on effectiveness on the campaign by making ROI transparent & accessible
Affiliate Management Platform
Rated People are UK’s leading home improvement marketplace. Affiliate channel is a key focus area for their business. They needed a robust marketing tech platform to manage their complete end-to-end affiliate programme. After a lengthy vendor selection process, they chose Webolytics platform to manager their UK affiliate programme. Main reason to use Webolytics was to make their ROI on digital ad spend transparent & accessible. The key focus criteria was to understand the intrinsic & customer lifetime value of lead so that they can optimise their affiliate partnerships by making data-driven decisions.
